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Digitizing Organoleptic* Sensations

For The Food, Beverage & Cosmetics and for any human being on earth

Our Technology

An algorithm, that based on compounds concentration, measurable physical structure, val® Scale*, and AI, define digitally - Organoleptic Sensations existence and impact.

*val® Scale - a taste experience in smart machine language

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GAGE: Orange Juice NFC

* Based on more then 120 compounds found on a particular Orange Juice

taste

4 Taste sensations

odor

120 Odor sensations

feel

2 Feel sensations

We answer a simple question:

“What is the taste of?”

Share the organoleptic profile of your product with the consumers.

Learn their preferences.

Personalize.

Ping

Upload compound list and concentration and download the digital organoleptic profile report. For fast data transformation.

Simulator

Simulate compound concentration to find out how the organoleptic sensations will be affected.

APP

Share the organoleptic profile of your product with the consumers. Learn their preferences and personalize.

Ping

Upload compound list and concentration and download the digital organoleptic profile report. For fast data transformation.

Simulator

Simulate compound concentration to find out how the organoleptic sensations will be affected.

APP

Share the organoleptic profile of your product with the consumers. Learn their preferences and personalize.

In the News

Meet with us @ Venture Summit West | April 2nd & 3rd 2025

Meet with us @ Venture Summit West | April 2nd & 3rd 2025

Join us @ AI bites: reinventing FoodTech | Google | 18-Mar-2025

Join us @ AI bites: reinventing FoodTech | Google | 18-Mar-2025

MAMAY is the #12 Generative AI company on F6S for March | 2025.

MAMAY is the #12 Generative AI company on F6S for March | 2025.

Digitising sensory properties, by Lynda Searby | February 24, 2025

Digitising sensory properties, by Lynda Searby | February 24, 2025

Agriculture & Food Tech Landscape Map | February 5, 2025

Agriculture & Food Tech Landscape Map | February 5, 2025

MAMAY completed the Seedbed Education | May-Dec-2024

MAMAY completed the Seedbed Education | May-Dec-2024

MAMAY Won a Netty Award for Best Food Tech Innovation

MAMAY Won a Netty Award for Best Food Tech Innovation

Meet with us @Fi Europe, Frankfurt, 19-21-Nov-2024

Meet with us @Fi Europe, Frankfurt, 19-21-Nov-2024

Meet with us @MindtheTech London 16/17-Sep-2024

Meet with us @MindtheTech London 16/17-Sep-2024

Taste GAGE Saltiness 1.0 release

Taste GAGE Saltiness 1.0 release

AN ISRAELI STARTUP USES AI TO MAP THE TASTE OF FOOD FOR PERSONALIZED MEALS

AN ISRAELI STARTUP USES AI TO MAP THE TASTE OF FOOD FOR PERSONALIZED MEALS

Startup Maps Tastes To Create Your Ideal Meal Evry Time

Startup Maps Tastes To Create Your Ideal Meal Evry Time

Sweetest innovations

Sweetest innovations

‘How sweet is sweet?’ AI-powered algorithm digitizes taste for food and beverage makers

‘How sweet is sweet?’ AI-powered algorithm digitizes taste for food and beverage makers

MAMAY creates a lexicon for taste, releases Sweetness Desktop for digital food, bev development

MAMAY creates a lexicon for taste, releases Sweetness Desktop for digital food, bev development

MAMAY launched Taste GAGE Sweetness 1.0 (Beta) (SaaS)

MAMAY launched Taste GAGE Sweetness 1.0 (Beta) (SaaS)

About MAMAY

Founded in 2022, MAMAY was founded to fulfill its founder's vision to commercialize their mutual work since 2013. The work included dozens of research  regarding the validation of the technology and its value in deferent markets.  All related to organoleptic digitization of food, beverage ,cosmetics, users' preferences digitization and digital personalization.

"This is a breakthrough"

Prof. Howard Moskowitz

Tactical Data Link | Stafford, Director of Science

"Digitation of taste and odor has an enormous potential in food & beverage, but also in cosmetics and medicine"

Prof. Masha Niv

Full Professor at the Hebrew University of Jerusalem

"Taste personalization preferences we saw in science fiction movies are now turning into a reality"

Dr. Fernando Schved

 Sweeteners Expert

"Great milestone towards designing the future of drinking water by combining personal consumer taste preferences with chemical and sensorial parameters"

Yael Gavriel

Consumer & Market Insights Director, Strauss Water

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